AS98 is the 100% Made in Italy brand of shoes and bags with a scruffy chic style , for both men and women, present on the Italian and world market for over fifty years.
The brand proposes itself as the main division of the Olip Italia group, which with its over 1200 employees and its five different assembly lines, manages to place over 6,000 shoes on the market a day. In any case, the modus operandi of AS98 is not based exclusively on numbers, but rather on quality, which must be high and thick.
The design of AS98 footwear and accessories is based on a very specific principle, that is that any accessory, in order to leave its mark, must be unique and inimitable. The designers therefore work every day to ensure that the brand has its own face, characteristics that allow it to stand out effortlessly on the market. The shoes therefore have a strong character, a scratchy and scruffy look, which leaves nothing to chance and which loves to experiment and reinvent itself every day.
Quality is the other element on which the brand builds its image. Since AS98 shoes and bags are made using artisanal processes, it is essential that the raw materials chosen are of excellent workmanship. Zero compromises, because the shoe, before being beautiful, must above all be comfortable and functional. The same thing obviously also applies to the splendid bags proposed by the brand.
Although AS98 does not have its own "signature model", that is a model that has become the signature of the brand, the products that unofficially distinguish the brand are especially women's and men's ankle boots .
Whether it's boots, ankle or lace-up ankle boots, AS98 really makes the difference.
Each creation is treated with impeccable attention. The finishes are impeccable and the decorative elements (from chains to zips, through studs and appliques) fit perfectly on the upper as if they were "born" with each shoe and not applied at a later time. The bags and backpacks as well as the clutches, proposed by the brand, follow the same stylistic lines of the shoes and, thanks to their fake unkempt appearance, they are able to soften any look giving it a vaguely "old school" touch.
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